Heather Neisworth

Internal Communications, Engagement, and Innovation

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  • Internal Communications Strategy, Communications Strategy
    Communications,  Culture,  Technology

    Internal Communications Strategy Planning Process

    February 17, 2020 /

    Employee Engagement Strategies Every day Internal Communications takes place. Somewhere in a Fortune 500 company, start-up, government agency, non-profit or small-business a leader emails a message, an internal newsletter is edited, or an in-person meeting takes place between key functional teams (like human resources and the IT department). In each situation, internal communication occurs; yet it is not easy to determine if the messages are part of an internal communications strategy. To help the communications professional learn the current cultural status quo to improve the quality of future messages and interal communications strategy one can start categorizing existing messages to determine if they are part of a Planned or Emergent…

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    Heather Neisworth 0 Comments
  • Beauty and Makeup,  Technology

    TSA-Approved Beauty Vending Machines

    November 22, 2014 /

    It is possible to get beautiful ‘on the go’ with innovative TSA-Approved beauty vending machines that can be found in airports around the world. I recently encountered the Benefit beauty vending machine on a recent trip to New York City and was thoroughly impressed with the selection and the ease of convenience. The Benefit Glam Up and Away Kiosk offers travel size TSA-friendly products so any lipstick, foundation or Mascara purchased can easily go onto the plane and passes all TSA size requirements. As I like to feature the latest developments in the world of beauty, technology and commerce, such as the Kate Spade Interactive Store in NYC, the Benefit beauty kiosk is a…

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    Heather Neisworth 0 Comments

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  • Beauty and Makeup,  Social Media,  Technology

    The Best Makeup For A Selfie Is

    August 7, 2014 /

    So the best makeup for a Selfie is….. Corn Silk Face Powder. So, if you are wondering what is Corn Silk Powder here is the scoop? Corn Silk Face Powder was first introduced in the 1960’s (think of the secretary, now corporate partner Joan on Mad Men) and was created to produce a lasting glow on skin. Corn Silk Powder is currently the second best makeup sold on Amazon and sells for around a mere $13.00. This retro powder is getting Selfie love because it provides a filtered finish on photos and eliminates the need to create a filtered look for a memorable picture.  British Beauty line Boots also has a new…

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  • Fashion and Style,  Social Media,  Technology,  Tips for Blog

    Sample Bementioned Communications

    August 4, 2014 /

    Bementioned Communications has just launched the Social Media Star Program for a limited time as an opportunity to sample the services of the agency.  Our program is perfect for companies, entrepreneurs, Bloggers, and those looking to establish their personal brand on LinkedIn. SOCIAL MEDIA STAR BENEFITS  1 Page Social Media Analysis Social Media Calendar Template 10 Pre-Written Customized Tweets Social Media Writing Tips 10 Pre-Written Customized LinkedIn or Facebook Posts Additional business tips, tricks, educational opportunities and inspiration from our exclusive e-blasts The regular price for this program will be $325.00, but for our trial-run, we’re offering an exclusive price for only $80.00. This unique package offers a vital bundle of…

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    Heather Neisworth 0 Comments

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  • Beauty and Makeup,  Social Media,  Technology

    Sephora launches Pinterest inspired Social Shopping Platform called ‘Beauty Board’

    May 22, 2014 /

    Sephora has launched a new online beauty shopping platform called ‘Beauty Board‘ which captures a Pinterest experience combined with Instagram-like pictures to create a new social shopping experience.   On the site users can share their own beauty looks with a photo, offer personal tips and tricks and can tag specific products used to create the look.  Each noted beauty product can be viewed and purchased online at Sephora.com, Sephora’s mobile site and via its iPhone, and Android apps. Pictures can also be shared on Facebook, Pinterest, Twitter, and Google+. Users can filter content areas based upon interest such as: Photos by Sephora (featuring looks by the staff at different Sephora stores), Makeup, Eyes, Lips,…

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  • Fashion and Style,  Technology

    Get your own pair of Google Glass for one day only

    April 14, 2014 /

    Are you always on the forefront of style, fashion and technology?  If so your lucky day will arrive on Tuesday, April 15 when Google will make sales of Google Glass available to everyone in the United States for $1,500.00. This special sale is the first time the tech device is available to the general public; previously only Google “Explorers” or “early adopters” or developers could make a purchase. The sale starts at 9 a.m. ET on April 15 and any individual making a first time purchase will receive a free frames or sunglasses but supply is limited. Google Glass has been making news headlines most recently with a partnership with Luxottica, an…

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  • Fashion and Style,  Social Media,  Technology

    Google partners with Luxottica to market prescription Google Glasses

    March 29, 2014 /

    Google Glass is evolving as plans have been announced to partner with Luxottica to market prescription Google Glasses to a mass market. Luxottica, an Italian Brand best known for Ray-Ban and Oakley brands and licensing agreements with the likes of Prada, Chanel, Dolce & Gabbana and Coach will market the Glass collection in 2015. Currently, Glass, which costs more than $1,500, is only available to select few through Google’s Explorer Program. Google Glass has faced controversy as wearers can take photos and videos without the consent of those around them and many bars have already banned Google Glass. Since Glass gives everyone the opportunity to have their picture taken, anytime, anywhere here are some…

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  • Beauty and Makeup,  Fashion and Style,  Social Media,  Technology

    Marc Jacobs Pop – Up Shop Only Accepts Tweets as Payment

    February 27, 2014 /

    Marc Jacobs opened a Daisy fragrance Pop – Up shop in Soho during Fashion Week with a social media twist. This unique shop did not accept money and only accepted social currency in the form of Tweets, Facebook posts and Instagram photos. The innovative shop was brought in part by the large amount of Social Media love given to Marc Jacobs fragrance Daisy, which has one of the highest engagement levels on Facebook.  Fans of the fragrance often go to great lengths to publish innovative photos, personal drawings and accolades on Social Media and so this shopping experience was a good way to ‘thank’ fans and launch a new Daisy print campaign.…

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  • Social Media,  Technology,  Tips for Blog

    Unlock the Keys to Improved Social Media Profiles

    November 25, 2013 /

    Your social media profile picture is key to establishing your perfect reputation. Whether you profile picture is serious, studious, fun, or simply lounging at a favorite vacation spot the look is all up to you; but to ensure your photo looks great it’s important to know the guidelines for sizes for each site. Facebook  Facebook profile photos automatically are cropped into a square so begin by using a photo that is already in this size.  Your photo is important since it is seen next to your posts and comments; and is displayed at 160 x 160 pixels, but the image you upload must have minimum measurements of 180 x 180 pixels.…

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    Heather Neisworth 0 Comments
  • Fashion and Style,  Technology

    Charge your phone with a designer bracelet from eBay

    November 12, 2013 /

    Wearable fashion is one of the hottest trend movements uniting the worlds of fashion and technology (think Google Glass, expensive and hard to get) but now the trend is becoming more mainstream with the arrival of customized tech bracelets to charge your phone courtesy of eBay and the CFDA. These limited edition bracelets, designed by CFDA Members: Mara Hoffman, Michael Bastian, MILLY by Michelle Smith, Rachel Zoe, and Shipley & Halmos, decorate your wrist and are USB cords and can charge any phone. The bracelets are easily used by removing it from your wrist, plugging it into a computer, and charging your phone. The bracelets are available on November 11…

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